Tuesday, February 9th, 2010

Doing what you don’t want to do

In the last week, I have had to make two drives I just hated. The first was in horrible rain, with trucks and vehicles going faster than they should for the conditions. While doing the drive, I kept telling myself, “It could be worse.” But, it WAS my choice.

Today I headed out and encountered snow and incredible fog. I actually considered turning around and going home, but then I would have to go BACK into the horrible fog that I couldn’t see in at all. So, I chose to continue with my original plans for my day.

Why do I share this? Because as we move forward to accomplish the things we want to accomplish, we do encounter steps we’d like to avoid, yet we have to do some of the things we do NOT want to do, in order to accomplish that greater goal.

Can you identify something that fits this category? I bet you can! Let me give you a couple examples:

  • You want to let physicians or therapists know you are open for referrals. But this means you have to TELL them! Many health professionals hate to promote themselves. However, if you don’t ‘get out there’ and tell these people you are there, they can’t refer people to you!
  • You imagine speaking to large groups of people, making a difference in their lives. But this means you have to SPEAK to groups! It really is a matter of stepping into something you don’t want to do in order to eventually DO IT! Yea, sometimes you need to ‘just jump.’
  • Your business has started to grow, but it’s been part-time for quite awhile, now. Yet you’re too unsure to ask to go part time with your job, or quit. However, the ONLY way you’ll be able to really grow the business is to cut down orĀ  quit your ‘day job’ and put more time into the business. Again, it’s doing what you don’t want to do in order to achieve what you want to achieve.
  • You are ready to rent your own space to see clients. But this is a big investment! Yet you realize you could see far more clients if you had a space. When you analyze the potential and the risks, you also realize that this really is a low-risk, high-potential move. Yet you hesitate. Again, you need to ‘just jump’ sometimes in order to really see the successes you imagine!

As I made the two drives I mentioned, I had to laugh at myself. I have no problems promoting myself. I’ve never hesitated to “JUST JUMP” when it comes to business. But, man, can’t I do it without those awful drives???

Margie

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